The Nike+ FuelBand. Life is a sport. Make it count.
Two wheels. Two pedals. Two points of views. This is a multi-angle celebration of the awesomest vehicle on earth: the Mountainbike.
The NIKE MAG is no longer the “greatest shoe never made.” The mythical shoe that originally captured the imagination of audiences in Back to the Future II
is being released – and they’re here to help create a future without Parkinson’s disease.
Advertising Agency: F/Nazca Saatchi & Saatchi, São Paulo, Brazil
Creative Directors: Fabio Fernandes, Eduardo Lima
Art Director: Rodrigo Castellari
Greenpeace strikes extremely once again. While taking again the codes of the spots Adidas and Nike for this Detox publicity, Greenpeace manages to divert the message and to recall the importance of the pollution of the factories, in particular on the chemicals found in water.
Wieden + Kennedy Amsterdam celebrate the talent of the barrio in a pair of spots for Nike, directed by Hungry Man’s Paulo Gandra promoting the Copa America in Argentina. Argentine players Carlitos Tevez, Iguain and Javier Pastore and Brazil’s Neymar defend their countries’ honor for the South American tournament.
Nike Sportswear Women
This project is scheduled for our Fall 2011 collection, which will be available in stores in July 2011.