This Carlsberg stunt, put together in Belgium last week by Brussels-based agency Duval Guillaume Modem, has already gone viral on YouTube, with over a million views so far and counting. To promote Carlsberg’s new global strapline, ‘That Calls for a Carlsberg’, a series of unsuspecting couples bought cinema tickets, only to find as they walked in to the theater that they were surrounded by hard core bikers. Many couples walked straight out, but those brave enough to take their seats were rewarded by cheers and a bottle of Carlsberg as the strapline flashed up on the screen
The NIKE MAG is no longer the “greatest shoe never made.” The mythical shoe that originally captured the imagination of audiences in Back to the Future II
is being released – and they’re here to help create a future without Parkinson’s disease.
Advertising agency: H Paris, France
Creative Director: Gilbert Scher
Art Director: Florence Vignon
Copywriter: Vanina Guillier
Director: Barnaby Roper
Advertising Agency: F/Nazca Saatchi & Saatchi, São Paulo, Brazil
Creative Directors: Fabio Fernandes, Eduardo Lima
Art Director: Rodrigo Castellari
In order to launch the new pair Nike Air max Lunar, Foot Locker had the idea to put in scene the Italian footballer Mario Balotelli. A scene being held in an apartment in weightlessness, this video makes it possible to underline the lightness of the shoe.
A variety of images taken with the quatres corners of the world, joined together in this video stop-motion in less than one minute. A production of the studio Maground Images, the whole on the tape its of the group “Digitalism – I Want I Want”
http://www.vimeo.com/22647049The studio 1stAveMachine carried out for HTC its last countryside for the smartphone “Feeling”. With this video 3D, the mark seeks to show different the facets multimedia from the telephone.
http://www.vimeo.com/22292857